I keep building client relationships, even after conversion.
Retention starts with good relationships.
Building strong client relationships is paramount, especially after the initial "buy honeymoon" is over. In today's competitive marketplace it is not enough to simply do good work or supply a good product, constant communication and care is needed. I continue to nurture and build client relationships with regular engagements of customized content.
Client Relationship Tip: Stay connected to your clients by building an engagement campaign for each product/service line that sends out regular content tailored to their unique interests and buying habits.