Krista Andrews-Shahini

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Social Media Platforms & Online Directories - Krista Meili - John L. Scott Real Estate

Managed from August 2014 - May 2016

  • LinkedIn
  • Facebook
  • Twitter
  • YouTube
  • Instagram
  • Pinterest
  • Google +
  • Google Business
  • Yelp
  • Flickr

Facebook

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  • Created Facebook (FB) account Krista Meili (KM).
  • Branded to KM look and feel.
  • URL customized to match other social sites and new agent email "MyBrokerKrista".
  • Tailored content for about and description sections for better SEO.
  • Email sign-up, additional channels, and galleries  added.
  • Call to action, direct contact button added.
  • Continuous increase of followers and engagement. 

Visit KM Business Facebook Page


LinkedIn

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  • Customized KM personal LinkedIn page to match branding and message.
  • Built-up professional network and client contacts.
  •   Engaged with potential clients and community groups. 

Visit KM LinkedIn Page


Twitter

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  • Created Twitter account for KM.
  • Customized content for SEO and adhere to KM's voice and tagline. 
  • Used platform for timely updates, extra posting opportunities, and connecting with largest new demographic of home buyers entering the market. 

Visit KM Business Twitter Page


Instagram

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  • Created Instagram account and page for KM.
  • Customized content for SEO, agent services, and message. 
  • Platform used to showcase Portland lifestyle and agent brand.

Visit KM Business Instagram Page


YouTube

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  • Created new KM account YouTube and page.
  • Home tour videos hosted on site  for social share and embed options.
  • As much optimization for SEO as allowed by RMLS marketing guidelines and rules.

Visit KM Business YouTube Page


Pinterest

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  • Created Pinterest account for KM.
  • Created boards and pinning strategy.
  • Image naming conventions for images for added SEO.

Visit KM Business Pinterest Page


Flickr

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  • Created Flickr account for KM. 
  • Crafted look to match agent brand and other social site and online directory pages.
  • Image file and folder naming conventions and descriptions tailored for added SEO.

Visit KM Flickr Page


Google+ 

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  • Created Google+ business account for KM and Eastmoreland Neighborhood community page.
  • Unique URL.
  • Posting keyword and hashtag strategy specially tailored for Google+'s unique SEO benefits and search terms of prospective clients. 

Visit KM Business Google+ Page


Google Business

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  • Created Google Maps and Google My Business account. 
  • Updated business information and images. 
  • New company reviews, monitored and managed. 
  • Increased agent visibility rising above corporate office and fellow agents in same location visibility.

Yelp

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  • Created Yelp account for KM. 
  • Updated business information and images. 
  • New company reviews, monitored and managed. 
  • Increased agent visibility.

Visit KM Yelp Page

Porch.com

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  • Created Porch.com account for KM. 
  • Crafted look to match agent brand and other social site and online directory pages.

Visit KM Porch Page